There can't be many vegans that haven't seen Cowspiracy but there are still plenty of non vegans yet to see this hugely influential, game changer of a documentary.
Some people won't want to sit down and watch a feature length documentary about a subject that they would rather blissfully be unaware of. However, this little short may well be the answer to getting the message through and maybe, just maybe, will lead to them watching the whole feature. At 1.5 minutes it is 'easier to swallow' and perhaps it will make what they actually eat a little less 'easy to swallow'.
So let's keep the Cowspiracy message going and at least sneak this little 'taster' into all social media we can to reach more and more of the masses.